The Fix-It VELCRO® brand competition used the Fix-a-Form multi-page label to feature a promotion to win a real 'Fix-It' from the redoubtable Sir Jimmy Saville.

The on-pack promotion (the brainchild of QED Marketing) follows on from an earlier marketing campaign has been devised to enhance the sales performance of a number of products from the VELCRO® brand including Adjustable Ties and Stick on Strips.

The arc-shaped Fix-a-Form sits neatly in the corner of the pack. It is themed in the VELCRO® brand colours of red and yellow and looks amazing on-pack.

Comments QED's Managing Director, "The promotion is hugely exciting in that it combines a winning product with a winning celebrity and fabulous prizes. Who wouldn't want to win a Fix-It prize from the master of surprise himself Sir Jimmy Saville? The size of the Fix-a-Form was dictated by the smallest pack size and so the one Fix-a-Form fits all."

"We chose Denny Bros to supply the promotional mechanic as we knew we could be guaranteed perfect print quality. Having selected the best prize offer we could, we wanted to make sure that we didn't compromise on quality when it came to the delivery."

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fix-a-form@dennybros.com  www.dennybros.com