E-liquid penalty

E-cigarette and e-liquid suppliers must comply with new labelling regulations or face a hefty fine and even prison

There are reports that some suppliers are failing to comply with new laws around the labelling of e-cigarettes and e-liquids.

Producers who do not meet these obligations could face fines of thousands of pounds and even prison.

European Tobacco Products Directive

These new rules, which came into force last year, are part of the revised European Tobacco Products Directive, which has reclassified e-cigarettes as tobacco products.

The regulations have had significant implications for the manufacturers of e-cigarettes and e-liquids, and the businesses that provide labelling and packaging solutions for the sector.

Liable for prosecution

It puts an onus on producers to include a host of new information on their labels and packaging including details of all ingredients in the product and information about its safe use.

Any supplier of e-cigarettes and e-liquids who does not comply will have been deemed to have committed an offence and will be liable for prosecution. On conviction, the courts may impose a fine of up to £20,000 and/or imprisonment.

Trading Standards can also seize these products and they can be forfeited by the courts.

Denny Bros’ multi-page labels

If you are one of these suppliers who have yet to incorporate the updated labelling on your product, then Denny Bros’ multi-page labels can offer you an immediate solution.

A label can have up to 120 pages, which can be used to hold vast amounts of information. Exporting to other European countries is made simpler too as multi-page labels can be printed in numerous languages to suit the target market.

Denny Bros’ labels are a tried and tested way to contain detailed information in a compact format – resulting in an efficient, streamlined printing and labelling process for manufacturers.

If you would like to contact us to discuss your labelling requirements, please get in touch on db@dennybros.com or +44 (0) 1284 701381.