Canada has pushed ahead with new cigarette packaging rules that will see cartons affixed with graphic custom designed labels.

A total of 16 separate warnings will be placed on cigarette packets - showing everything from infected gums to an emaciated woman dying of cancer.

Each custom printed label will also include a freephone advice number that will offer callers hints and tips on how best to go about quitting.

The new packaging rules for tobacco will come into force next June, with health advocates commending the country's government for ratifying the associated legislation.

In the UK, picture warnings on cigarette packets were first introduced in 2008.

Many countries are also toying with the idea of removing manufacturer branding from packets of cigarettes.

A recent study by Cancer Research UK showed that smokers given cigarettes without custom designed labels containing manufacturer branding smoked less and handed out fewer cigarettes to friends.

Denny Bros Ltd , 4th October 2011