Firms may have to make good use of peelable labels featuring authenticity stamps once regulations come into force that govern the types of packaging that can be used for tobacco products in the UK.

This is the suggestion of John Noble from the British Brands Group, who told NewLegal Review he has heard reports that counterfeiting may increase once manufacturers are required to use only plain packets for cigarettes.

He pointed out that counterfeiters are opportunists and may be more likely to copy simple designs than intricate logos and colours.

"They may find that counterfeit plain packs arouse less suspicion among consumers and are less easy to detect by authorities - both of which will encourage counterfeiting," Mr Noble added.

Manufacturers may want to look into using special fix-a-form labels to deal with this problem once the regulations are introduced.

HM Revenue and Customs recently announced it is cracking down on illegal alcohol in the UK with a series of raids on shops.

Some retailers have been found to be buying in counterfeit liquor, even though it may contain chemicals including industrial cleaning agents.

Denny Bros Ltd, 06 September 2011